Welcome to the Liz Fiedler Mergen Blog 💐

 

Here you'll find podcast episodes, hands-on tips and strategies for flower farmers and florists, upcoming events, and everything else happening in this corner of the floral and agritourism world.

Questions? Email us at [email protected]

Why I Stopped Measuring Business Growth by Employee Count business growth marketing strategies podcast May 25, 2026

One of the questions I get asked most often, especially after speaking engagements or local events, is surprisingly simple: “How many employees do you have?”

People usually expect a number. And when I tell them the answer is technically zero, there is almost always a pause. No full-time employee...

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The Power of Goal Setting and Business Audits in Flower Farming business growth marketing strategies Dec 09, 2024

As a flower farmer, it’s easy to get swept up in the beauty and chaos of growing, arranging, and selling blooms. But behind every flourishing flower farm is a business that needs regular care and attention, just like the plants in our fields. In this episode of the Flower Farmer Forum podcast, I dov...

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The Vital Role of Professional Marketing for Your Farm with Kelly Cane of Moxie Creative business growth marketing strategies Jun 17, 2024

As a flower farmer and the host of The Sunny Mary Meadow Podcast, I've had the pleasure of connecting with numerous professionals who bring invaluable insights to the table. Recently, I had an enlightening conversation with Kelly Cane of Moxie Creative, and our discussion centered on the critical as...

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How Paid Facebook and Instagram Targeted Ads Can Boost Your Business business growth facebook ads instagram ads marketing strategies social media advertising May 08, 2024

I want to dive into a topic that’s becoming increasingly important for businesses looking to grow and thrive in the digital age: paid Facebook and Instagram-targeted ads.

I recently had the pleasure of chatting with Lexi Wright, an expert in social media advertising and the

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The Power of Email Marketing for Your Small Business business growth customer engagement email marketing marketing strategies social media integration Apr 03, 2024

In the latest episode of The Sunny Mary Meadow Podcast, I had the pleasure of speaking with Robert with EmailToolTester about the incredible impact email marketing can have on businesses. We explored various aspects of this powerful tool, from building an email list to integrating social media for m...

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The Power of Customer Experience with Tracy Kuchar from Lost Farm Co customer engagement marketing strategies Mar 11, 2024

This blog is a summary of an episode of the Sunny Mary Meadow Podcast. Listen to it in its entirety below. 

In the world of flower farming, customer experience is everything. As a flower farmer myself, I've come to realize just how crucial it is to not only grow beautiful blooms but also to provide...

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